South London News
Businesses in South London to STOP, WATCH AND CHEER for Team GB this summer
TV Licensing reminds businesses to get licensed to catch the action.
Workers in businesses across South London are among thousands of sports fans who will Stop, Watch and Cheer as they celebrate Olympic moments at work this summer.
Approximately 2,100 hours of live Olympic coverage will be shown during working hours during July and August, and TV Licensing is encouraging businesses to check they are licensed before tuning in to support Team GB while they work.
“We know that staff across South London will be logging on to watch sport online, or gathering around TV sets in the workplace, so we want to make sure that businesses are correctly licensed to do so. If staff want to enjoy the Games, they could talk to their managers to identify key televised Olympic events when they are allowed to stop work, and cheer on great sporting achievements.” said [insert name], spokesperson for TV Licensing.
To help, TV Licensing has produced a new online Workplace Viewing Guide, allowing businesses to plan ahead and ensure they are licensed if they need to be.
A TV Licensing survey[i] also revealed 44 per cent of businesses agreed watching live events at work creates a better atmosphere, while YouGov research[ii] suggests the average worker will spend 18 minutes of each day watching Olympic coverage at work
xxxx at Pro-Active South London, explained why the Olympics provides an opportunity to build team spirit at work.
“The London 2012 games promises to be an awe-inspiring spectacle and people across the country are looking forward to participating in the excitement. At Proactive South London, as well as working to increase participation in sport and physical activity, we aim to increase recognition of the power of sport. We truly believe that sport brings people together, so giving your employees the chance to watch some of the action at work is a great way to build morale, and to forge closer relationships amongst colleagues in your workplace”
A TV Licence is legally required on work premises if anyone – either staff or customers - watch TV programmes at the same time as they are shown on TV, whether on a computer, TV or any other type of equipment. A licence costs £145.50 and can be bought in minutes online at: TV Licensing for Business. If an employee is caught watching TV illegally, the business may be held liable and fined up to £1,000.
Harris Interactive business to business research into 600 small and medium-sized businesses in the UK (December 2011).
YouGov research for Freeview conducted between 21-12 May 2012.